Suppose someone compliments your company on a popular blog. A natural reaction is to say "thank you-thank you-thank you" (or something like that). Or if a critic says something mean, you might be inclined to order a nuclear strike. Luckily, a new flow chart from the Air Force has been released in order to guide intelligent responses.
That a certain corporate name would have the word "twit" in it . . . well, some would argue that's no accident. But whether the service is silly and stupid or not, it seems that a company can make money using Twitter, as Dell recently attributed $1 million in revenue to doing precisely this.
As we all know, everybody makes mistakes. And when it comes to something kind of minor like typos, a lot of people make mistakes dozens of times per day. So when you're optimizing for search engine traffic, consider taking typos into account.
Google's share of the search market increases almost every month, and for Yahoo and Microsoft, this fact is terrifying. Marketers can use it to their advantage, however, as the Google Insights for Search tool provides a great way of seeing what Google users - and the majority of almost any given population - find interesting.