If you're working with a minor ad network, now might be a good time to find an alternative, or at least call the company up and see how things are going.  The Wall Street Journal is documenting some economy-related problems in the industry, and more than a few businesses have been shuttered due to them.

Companies have tried all sorts of stuff to get young people's attention, and one of the main approaches involves fitting in.  They put ads in popular hangouts, hire "hot" spokespeople, and so on.  But it looks like companies might be better off using email advertising instead of invading social networks.

Sites change, people make mistakes, and both of these facts can result in broken links.  Luckily for you, a new tool from Google is able to detect when links lead to 404 pages on your site.  Get the links fixed, and you may see some improved rankings and extra traffic.

Here's a word to the wise, folks: save your pennies, and if you happen to come across any penny halves, glue the silly things back together.  Internet marketing budgets and forecasts are getting cut all over the place.

Since the good old Web has gone Web 2.0, Internet marketing should change, as well.  Consider using things like blogs, Twitter, and YouTube to promote your brand.  And use the following tools and examples to help you decide how to go about this mission.